BMW Italia and Alcantara in creative collaboration

ALCANTARA BMW XM ONE OFF 7A creative collaboration between BMW Italia and Alcantara led to the debut of the “Sky is the limit” project in which a one-off BMW XM hybrid sports car combines the aesthetics and performance of Alcantara, a luxury microfibre fabric alternative to leather.

Launched at the House of BMW in Milan, Italy, the project saw all exterior and interior surfaces, including the M Lounge at the rear, covered in Alcantara.

For the full story, see the August 2024 edition of MobileTex.

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Photo: Alcantara


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